Infinity Resource White Papers

Downloads and PDF gallery
This is a collection of valuable information you can download for free, it is mostly about Internet Solutions or Printing Production questions. Most of the downloads are PDF format, however there may be Power Point files too. Just right click to download the file or double click it to view it in your browser.

Be patient because it must download and some files are larger than others. If you have any specific questions you would like to ask don't hesitate to call us or email us.

Infinite Wisdom
Selecting the correct paper for your printing project.
The correct paper stock can make or break a printed piece, if is too light or heavy or too dark or too light or glossy or non-glossy and on and on...

Printing Trade Customs
What you should you know about doing business with your printer.
These are the rules of the trade that most printers live and die with. It addresses such things as who owns art work, what is assumed or not...

What is my website really costing.
What should I expect in return on my investment for my website
You can add a description in this area about your PDF file including some details or options. You will then change the links on this page to link to your PDF files.

Envelopes
Standard Envelope Size Chart.
Designers often are confused about the terminology used in the manufacture and sale of commercial envelopes. This download contains allof the popular sizes and styles.

Common Paper Terminology
Paper Glossary.
Here is an alphabetical list of paper terms that are often used when determining the application of paper to a particular project. This is a good tool for someone who is new to the printing industry and wants to learn about paper and the terminology used in the paper industry and printing industry. This pdf was supplied to Infinity from one of our paper suppliers Lindenmeyr Munroe.

Why Websites Don't Work.
Find out if you should be doing something different with your Internet Presence.(Power Point)
This is a Power Point presentation focusing on the basics of Internet Business Analysis.

Glossary of Web Terminology
Popular Web Terms used throughout the Internet Industry.
A list of terms or jargon used by Web Developers and Internet Marketers. This can be helpful when dealing with your Internet Consultant or Internet Marketing Consultant.

Collection of 8 Articles on Website Do’s and Don’ts…
Helpful information about creating and maintaining a web site.
1. The 10 most common mistakes made when creating and running a web site.
2. Five things to do to improve your website.
3. Four pieces of the website puzzle.
4. How To Avoid Common Website Mistakes.
5. Want to sell your goods directly from your site? Here's 10 tips.
6. Are Your Driving Your Website Visitors Away?
7. General website design tips
8. Ten Must Haves for a Great Website

Search Engine Optimization
The Benefits of Natural (Organic) Website Optimization.
If you are serious about getting a consistent flow of business from the internet you should take a look at the various forms of SEO.

What Can Direct Mail Copywriters learn from direct mail
How are Direct Mail and Web copy the Same.
Would you send a million letters costing tens of thousands of dollars to print and mail, in a direct marketing campaign, without testing the letter content first?

That’s what many Web site owners do when they don’t test and measure their own site copy and content, then spend thousands on Web marketing campaigns to drive traffic to their sites.